Well the fun-loving book-reading Roopster Roux is at it again; this time joining WB comedian Steve Harvey in the "Adventures of Roopster Roux" an animated series targeting kids with education and health friendly messages.

Steve Harvey’s, Wonderlove, Inc. Production Company inked the deal last yearl to produce the animated television show based on the popular book series "The Adventures of Roopster Roux". The animated television show based on the book series is currently in pre-production. Steve Harvey will Executive Produce the show along with the series creator Lavaille Lavette. "I was introduced to the book series about a year ago. I really like Roopster Roux and I can’t wait to bring him to TV." Steve went on to add, "Roopster is a hot property, the series is fast paced and kids love Roopster. We have big plans for the animated show, stay tuned.

About the Animated Shorts:

Through grassroots efforts, the sports loving "reading and lovin' it", Roopster Roux has continued to enjoy a successful run as an action adventure storybook character. Roopster's motto is, "Reading can be as much fun as a slam dunk, a touchdown or a homerun". The four "The Adventures of Roopster Roux" books and tapes series has sold over 500, 000 units.

In the tradition of the Tracy Ulman show, which used animated shorts to introduce a national audience to the now highly successful Simpson’s, Steve Harvey is using that successful format to introduce the action adventure character Roopster Roux to a national audience.

Steve Harvey's Wonderlove Inc. and the Motion Pixel Company will produce animated shorts based on the popular book series, "The Adventures of Roopster Roux". The 60 second animated shorts are slated to air weekly beginning in the spring of 2005 on Steve Harvey's Big Time Television Show. The Steve Harvey variety show currently airs on Sundays at 7:00 p.m. central time on Warner Brothers Television.

In the animated shorts, Steve Harvey helps Roopster battle villains with heroic deeds and the knowledge gained through reading books. When Steve Harvey and Roopster triumph, kids believe they can too. The animated shorts are entertaining and educational, delivering important messages to kids without preaching.