Well the fun-loving book-reading Roopster Roux is at it again; this time joining WB comedian Steve Harvey in the "Adventures of Roopster Roux" an animated series targeting kids with education and health friendly messages. See: Roux World

Steve Harvey’s, Wonderlove, Inc. Production Company inked the deal last yearl to produce the animated television show based on the popular book series "The Adventures of Roopster Roux". The animated television show based on the book series is currently in pre-production. Steve Harvey will Executive Produce the show along with the series creator Lavaille Lavette. "I was introduced to the book series about a year ago. I really like Roopster Roux and I can’t wait to bring him to TV." Steve went on to add, "Roopster is a hot property, the series is fast paced and kids love Roopster. We have big plans for the animated show, stay tuned. See Full Press Release

Roopster Roux is currently the spokes character for the NFL’s USA Football, Tackle Reading Campaign focused on encouraging children to read using Roopster Roux as the method for getting kid friendly messages across to children across the U.S. See: Learn More

Partnerships: The Roopster Roux series has partnered with a number of companies. Recent promotions include Nabisco, AMC Theatres, Read to Lead, & More!